{"id":2168,"date":"2022-02-15T10:10:49","date_gmt":"2022-02-15T09:10:49","guid":{"rendered":"https:\/\/sciberras.legal\/?p=2168"},"modified":"2024-01-31T12:33:38","modified_gmt":"2024-01-31T11:33:38","slug":"why-should-i-trademark-a-business","status":"publish","type":"post","link":"https:\/\/sciberras.legal\/pt\/2022\/02\/15\/why-should-i-trademark-a-business\/","title":{"rendered":"Why should I trademark a business?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">One sector that is often forgotten is the security of your brand, product or company. It is important to realise that one day your business can become the most valuable asset for you, and the best way to protect it is to have a registered trademark. Many aspects for your brand can be protected by trademarking. In brief, trademarks matter for the following reasons.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Registered trademarks:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>increase your freedom to operate.<\/li>\n\n\n\n<li>establish the legal ownership of the brand.<\/li>\n\n\n\n<li>save money in the long run, in case of conflicts with other businesses<\/li>\n\n\n\n<li>increase the value of your brand<\/li>\n\n\n\n<li>means serious business<\/li>\n\n\n\n<li>the \u00ae symbol is good for marketing purposes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The Malta Trademarks Act 2000 identifies that a \u201ctrademark may, in particular, consist of words (including personal names), figurative element, letters, numerals or the shape of good of their packaging\u201d. This or a combination of these elements will help one to distinguish a specific business, goods or services. Furthermore, since Malta is an EU member state, local businesses can also opt for a trademark protection that covers on an EU level, referred to as European Union&nbsp;Trade Mark&nbsp;(EUTM).&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Generally, a trademark application takes around 8 months from application date to be processed for vetting purposes. Keeping this lengthy process in mind, it is imperative to plan ahead, and it is suggested to seek professional guidance throughout the application process to make sure that all requested information and paperwork is submitted successfully. Once an application is approved, the proprietor will acquire exclusive property rights on the trademark.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At Sciberras Advocates, we can assist in all services related to trademarking such as submitting applications and renewals, litigation,\u00a0arbitration\u00a0or negotiation of legal rights as well as TM portfolio planning and restructuring. More info here:\u00a0<a href=\"https:\/\/sciberras.legal\/pt\/practice-areas\/malta-eu-trademarks\/\">https:\/\/sciberras.legal\/practice-areas\/malta-eu-trademarks\/<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este artigo destina-se apenas a fins informativos e n\u00e3o deve ser interpretado como aconselhamento jur\u00eddico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong><em><strong><em><strong>Artigo escrito pela Sra. Charlene Sciberras, B.A. (Hons), escritora convidada, especialista em marketing e administra\u00e7\u00e3o de empresas com especial enfoque em assuntos corporativos, contabil\u00edsticos e jur\u00eddicos.<\/strong><\/em><\/strong><\/em><\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>A Sciberras Advocates, fundada pelo Dr. Adrian Sciberras, \u00e9 uma sociedade de advogados sediada em Malta. A firma orgulha-se de ser multidisciplinar, inovadora e flex\u00edvel, de modo a responder \u00e0s mudan\u00e7as dos tempos e a quaisquer desafios no cen\u00e1rio jur\u00eddico local e internacional. Independentemente das exig\u00eancias complexas privadas ou corporativas, a Sciberras Advocates oferece solu\u00e7\u00f5es jur\u00eddicas pr\u00e1ticas e rent\u00e1veis para alcan\u00e7ar os resultados desejados. Pode contactar a Sciberras Advocates por telefone atrav\u00e9s do <a href=\"tel:+35627795222\">+35627795222<\/a>ou por e-mail em <a href=\"mailto:info@sciberras.legal\">info@sciberras.legal<\/a>.<\/strong><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>One sector that is often forgotten is the security of your brand, product or company. It is important to realise that one day your business can become the most valuable asset for you, and the best way to protect it is to have a registered trademark. Many aspects for your brand can be protected by [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2190,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[31],"tags":[],"class_list":["post-2168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why should I trademark a business? - Sciberras Advocates<\/title>\n<meta name=\"description\" content=\"Sciberras Advocates can assist with trademarks for your business. Malta trademark registrations. Protect your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sciberras.legal\/pt\/2022\/02\/15\/why-should-i-trademark-a-business\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why should I trademark a business? - Sciberras Advocates\" \/>\n<meta property=\"og:description\" content=\"Sciberras Advocates can assist with trademarks for your business. Malta trademark registrations. 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